NEON | VISIBILITY + MESSAGING STRATEGY
A VIP Day experience unlocking messages that give creative and curious entrepreneurs the Visibility + Messaging tools they need to be brave, show up, and be seen.
Staring at a post draft or an “about page” of a website feeling both overwhelmed and out of ideas?
Feeling like you’re not really giving people an impactful and memorable answer when they ask, “so, what do you do?”
Knowing you need to show up so the world can see your business, your passion…so they can see you, but you’re feeling stuck in the comparison game that somehow makes you feel like you’re too different, too much, but also not quite enough?
You keep hearing about “brand stories” and “using storytelling” in marketing, but it’s all gotten so wrapped up in marketing jargon you have no idea what that actually means.
Or, maybe you’ve started the process, you even have a“why” and a mission statement written out. But you’re an entrepreneur or a mission-driven business, which means you play all the roles and when you do have the time to work on messaging and showing up, you feel stuck.
to show up in your business and in your story in a way that feels safe, sustainable, and true to who you are.
to find clients, customers, and a community that sees you, resonates with you, and is so excited to support you.
of creating rhythms of visibility that are in alignment with the story you want to tell, as well as the pace of life you dream of living (read: you deserve to feel like it’s okay to put the phone down.)
Desperately. Not only is your story so worth telling, there are people waiting to hear it because they’ve been waiting for someone just. Like. You.
That’s why I’ve created NEON
because I can’t stand the idea of you feeling less than, lost, or overwhelmed (all the feelings that keep us playing small and keep our deepest dreams just out of reach).
When you own your story on a deep, deep level, you have clarity about how to show up in your website, social media, and e-mail marketing. You’ll have confidence in how to approach your client communications and launch strategies–even your design and process decisions will be elevated and inspired by your story.
Owning your story and showing up to tell it from a place of confidence, vulnerability, and flow connects you to your audience in a way that no marketing plan on its own ever could. By telling your story, you are making yourself more memorable and trusted in the eyes of potential customers and clients (22x more likely to be remembered, in fact). When someone is listening to your story, it engages empathy and not only is it like a spotlight is focusing on you in their minds, but chemicals and neurons in in their brains are released-creating a bond of safety and trust. Which means they will trust you more with their hard-earned time and money.
Storytelling has been adopted into the jargon of the marketing world, but I want to pull it back out and make it more human. This isn’t about telling a story to manipulate people into buying from you. This is you, being brave enough to step in and own your true self, knowing that you’ve accumulated unique experiences and lessons that could change someone else’s life–and then getting the opportunities to do so.
This isn’t just “finding your why” or creating one “Friday introductions” post to copy/paste every so often because someone told you to post a photo of yourself to your timeline every once in a while. This is discovering how every part of your life has informed your values, ethos, voice, and rhythm-and it all creates this real and captivating story that connects beautifully to what you do and who you serve. My job is to uncover the ideas swimming in your head, the passions building in your heart, and life experiences informing those things and translate it into a captivating story that’s more fulfilling than you can possibly imagine.
This can be deep, intense work: you’ll learn to own your story, step in to the light, and take up space as you show up for yourself and your business or organization. With a blend of story strategy, mindset coaching, and support, you’ll come away from this feeling empowered in your vulnerability, clear in your message, and ready to share it all with the world.
We do this through a VIP day experience, where you’re treated like the brilliant CEO you are (whether you’ve owned that title or not), and where we hold space for deep introspection and highly personalized strategy.
break free beyond the box you built while playing small. Shine your light, find your people, make it neon.
This VIP Strategy experience dives deep into your story and uncovers what people need to hear, and how and where you’ll say it.
1-Fill out an application and get yourself booked!
2-The pre-work questionnaire helps me know how to maximize our time together to meet your goals
3-Depending on what you book, we spend 4-8 hours (with some breaks to keep those creative juices flowing!) together over Zoom or in person as we go through a guided process of mindset work, personal story, brainstorming, and practical workshopping.
4-I go back and within the week deliver your 20+ strategy document (as well as your social media idea vault)
5-Your 1st week of Voxer or Marco Polo follow up access begins
6-If you booked the full day experience, in 3 months (after you’ve had time to implement your strategy) your second week of Voxer or Marco Polo follow up access begins to answer any questions or fine-tune your strategy.
7-I cheer you on as you move forward with Strategy to show up, Bravery to be seen, and Knowledge that you’re so worthy.
Confidence in your story and why it’s one the world needs to hear
Visibility strategies that feel sustainable through any season
Clarity within your messaging so you never run out of content (because your life is a continuous source of inspiration!)
A connection with your community in a deeper, empathetic way, which makes them more excited to remember you, recommend you, and support you
Peace knowing the more you show up and let yourself be seen, the easier and more rewarding it will be
Empowerment to become a brave and empathetic leader that doesn't allow anything to hold you back – knowing that authenticity and vulnerability bring a deep sense of trusting your gut (because owning your story means being BOLD)
Strategies that help you OWN your story now – become a powerful storyteller, turn your fears into vulnerable bravery, and stop hiding behind comparison and what other people expect of you
Deep, soul level knowledge that you can be brave–even when you don’t feel like it
This is a high level, deep work experience, and I am already so proud of you for even coming to this point to find out more. Let’s create messaging and storytelling that creates impact for you and for your people.
Let’s empower and equip you with strategy to show up, bravery to be seen, and knowledge that you’re worthy.
Make it bright
Make it memorable
Make it fun
Make it neon.
I can’t wait to cheer you on, friend.
